2024
Portugal
Client: Comunidade Intermunicipal de Leiria
Produced by: OONIFY
Agency:
Category: Region Promotion
Entry Type: Promotional Video
In a world increasingly dominated by artificial intelligence, we challenge reconnection. Living is an emotional Experience. Intelligence alone is not enough to understand the world or a place. Emotions experienced in the right place, stay with us, forever. Leiria is more than a destination to explore; It is an invitation to feel life in all its dimensions. Here, every corner reveals a new promise of discovery. (...)
Artificial intelligence is all the rage, yet its future impacts remain uncertain. In the Leiria Region, however, there’s something timelessly human: the “EMOTIONAL EXPERIENCE.” We blend humor with an institutional message to highlight that no technology can outshine human experiences. Discover the essence of humanity in the CIMRL territory, Leiria Region, where the best of all awaits.
Our target audience includes potential tourists planning to visit Portugal. They value authentic experiences, local cultures, nature, and good food. Key groups are young people, interested in sports, beaches, nature, cuisine, and socializing; and middle-aged individuals and families, who enjoy local culture, sights, cuisine, historical architecture, and faith-based sites.