2024
Portugal
Client: Rota Vicentina Association
Produced by: DWEST
Agency:
Category: Tourism Products
Entry Type: Promotional Video
A journey along the southwest coast of Portugal offers insights into its landscape. During a lively lunchtime conversation at a local country house, key figures from Rota Vicentina discuss agriculture, consumer choices, the cork forest's role in biodiversity, and the use of cooperatives. They also explore how tourism can contribute to the strength and balance of rural areas.
Rota Vicentina celebrates its 10th anniversary, assuming its role among the tourism leading players, in what concerns responsibility toward the hosting communities and their beloved environment. This film elevates promotional videos to a new level by promoting a deeply holistic perspective, which is fundamental to the tourism industry. Its aim is also to encourage partners and other destinations to shed light on the subject, as we cannot continue to view tourism as a self-contained sector.
The local community in Rota Vicentina area (southwest of Portugal) Private and public partners of Rota Vicentina Responsible visitors from around the globe Other destinations and players from around the globe Tourism political responsibles from around the globe.